A podcast listener asked, "How can CSMs effectively drive product adoption and engagement for solutions that address necessary, but unattractive tasks without resorting to things like scare tactics?"

I love these types of questions that push us to explore unconventional yet impactful strategies in Customer Success Management.

That's why in this week's episode of Impact Weekly, I dive deep into the art of motivating customers towards necessary action, exploring topics like:

• The significance of involving the execution team early in the process
• The calming influence of a well-laid plan that acknowledges the individuals doing the work
• The crucial shift of seeing 'difficult conversations' as just essential dialogue

And so much more!

​Listen to the podcast here.​

It's just me on the pod this week... Johan is on a much-needed and well-deserved break. I hope you'll still listen... I tried my best.

~Lincoln

BTW: Our Annual Customer Success survey closes on 1-Sept and I really need your expertise and experience to answer questions like:

• How fulfilled do you feel in your role in Customer Success?
• Do you think the leadership of your company practices what they preach when it comes to Customer Success?
• Do you/your team have the necessary capacity to make your customers successful?
• How much do you use GenAI (like ChatGPT) in your day-to-day job in Customer Success today?

​So we put together this survey on Typeform to help fill in those - and other - gaps in the collective understanding of the CS community.

While the information we're collecting is super-important - and of course we'll share it with you and the community when we're done collecting it - the survey itself will only take a few minutes to complete.

​Please share your experience with the community here.​

Thanks in advance!

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