Lincoln Murphy

Who has time for Goal Discovery? (you do!)

Published 7 months ago • 1 min read

One of our podcast listeners asked, "Goal discovery makes total sense to me, but how am I supposed to make time to do this with 40+ clients? Help!"

Sound familiar? You know the importance of Goal Discovery but feel trapped by time constraints.

That's why, in this week's episode of Impact Weekly, Johan and I unravel the myth that Goal Discovery is an unattainable task for busy professionals. We dive into topics like:

  • Shifting priorities to make Goal Discovery actually feasible
  • How leaders can equip their teams with the confidence to embrace Goal Discovery
  • The dynamic nature of customer goals and the skills needed to stay aligned with them
  • And much more that will help you transform this "time-consuming" task into a habitual, effective part of your workflow!

Listen to the episode here and learn how Goal Discovery can become a seamless part of your daily routine.


BTW: Success Plan training starts next Monday (21-August).

This two-week program is all about working with customers in that "ongoing" phase of the lifecycle.

In this program you'll learn:

  • Goal Discovery Framework
  • Brainstorming Framework
  • Progress Milestones
  • Objection Breakthrough Formula
  • Joint Accountability
  • And so much more!

Our programs are a combination of on-demand and live sessions via Zoom. Even though this is a "virtual" program, space is limited due to the interactive nature of our live sessions.

Learn more about and sign-up for the Success Plan program today!


Lincoln Murphy

I invented Customer Success

Read more from Lincoln Murphy

The other day I posted an article where I said if you don't know (and stay continuously aligned on) your customers' goals, you're definitely doing something... it's just not Customer Success. This, as you might imagine, is controversial to some. But check it out for yourself and tell me where the lie is. Have a great weekend! ~ Lincoln BTW: We have two training programs starting this Monday, 4-March, that both deal with Goal Discovery and Continuous Alignment at scale. If you have customers...

2 days ago • 1 min read

Digital CS & Customer-centric Automations training starts next Monday, 4-March. In this week's episode of Impact Weekly, Johan and I continue our conversation from last week, where we go through reasons 2 - 5 of why we think CS will still be relevant in a few years. Listen to this week's episode here (or on Spotify, Apple, or Youtube). We talk a lot about how the customer's Appropriate Experience (AX) is constantly evolving and how understanding that can allow you to leverage AI and...

4 days ago • 1 min read

I'm super-excited to share that our newest training program at Impact Academy starts next Monday, 4-March, 2024 and it's all about Customer-centric Automations. Call it what you like - Digital CS , Tech Touch, Scale Motion - but the idea of leveraging technology and automations to improve CS efficiency has never been more timely. But you have to do it right. That's why we created this course for CS pros - from Heads of CS and CSMs, to Ops and Enablement. Learn more about the program and...

5 days ago • 1 min read
Share this post