HEADS UP! - On 4-Sept, I'm doing a masterclass on making your meetings FAR more efficient and effective. Learn more and sign-up here. Meetings are the most expensive activity in Customer Success Management, yet we often overlook their true cost. If we better understood their cost, we’d have far fewer unproductive meetings. There are three types of costs associated with meetings. The first type is: Direct Cost: This is the actual cost of your CSMs' and other contributors' time on the call. Most CS orgs don't calculate this, but if you knew each meeting cost $200 (for example), you'd ensure it was productive. Right? On Wednesday I'll share the second cost type with you. But remember, these costs also exist for your customers! When they decline, cancel, or no-show, it's because they don’t think the meeting will be valuable enough to offset the direct cost of attending. So let’s make sure your meetings are so powerful that customers are eager to attend every time. On Wednesday, September 4, 2024, I’m hosting a Customer Engagement Masterclass on Powerful Meetings. I’ll cover everything you need to make your meetings more effective and efficient. And to make sure you can attend live, I'm doing two sessions - early and late.- that should cover most time zones. Kind of. Early Bird Pricing: $100 for the first 50 sign-ups (regular price $250). See the agenda and sign-up here. It's a google doc. If you need a fancy landing page, you won't like the workshop. Don't wait—the discount ends after 50 spots. BTW: Get ready, because I'm going to talk about meetings until we do this workshop. So if you've got meetings down and just can't improve, you may want to unsubscribe or mute me. But if you recognize your meetings could be better, consume what I share and come to the workshop on 4-Sept. You, your manager, your team, and most importantly your customers will thank you. ... |
I help SaaS companies Maximize LTV through Customer-centric Upselling
Not everyone can afford—or wants—a coach. But they still want guidance and answers. That’s why so many people turn to ChatGPT. The problem? Raw ChatGPT is trained on "high-authority," publicly available content, not necessarily high-quality content. And it’s definitely not trained on LTV:Max—my private library of proven methodologies, playbooks, frameworks, and strategies for maximizing Customer Lifetime Value (LTV). Until now. With LTVMax.ai, you get a ChatGPT AI model trained on everything...
Whoops. If you tried to access the LTVMax.ai Sales Assist chatbot today you probably got a 403 Forbidden error. It was a DNS masking issue. This didn't affect provisioned LTVMax.ai chatbots, only the sales agent. If you'd like to chat with the Sales Assist bot - which a couple thousand people attempted to do earlier - then you can access it here. It's never smooth getting something like this off the ground... especially when I mess with DNS settings in the middle of the night. ~ Lincoln BTW:...
Yesterday, I introduced you to LTVMax.ai—a 24/7 Growth Coach powered by my latest methods, frameworks, strategies, and insights. On Day 1, the Sales Assist chatbot saw incredible engagement. People asked about: Making meetings more effective Saving at-risk customers Orchestrating upsell opportunities Scaling CS teams Improving email outreach What stood out? How clearly the chatbot showed how LTVMax.ai will help tackle those challenges and turn opportunities into outcomes. If you didn’t know...