Lincoln Murphy

Stop having meetings (they just don't scale)

Published about 1 year ago • 1 min read

What is the ideal way to prepare for meetings with customers?

Some would say just don't have meetings.

Right. I've never heard that one before.

In the latest episode of the Impact Weekly pod that just dropped today, Johan and I actually answer that very important question.

In fact, this is a pretty fun topic to cover and we give a ton of valuable insight into something that seems like it should be obvious, but... obviously isn't.

In this episode we cover:

  • The purpose of meetings
  • Common mistakes in meetings
  • Tips and strategies for proper meeting preparation

Listen to the podcast here.

Spoiler: The meeting shouldn't be the value metric in the customer relationship.

I've said too much. Just listen.


BTW: CSM Training starts next Monday, 6-March for these 3 regions:

Asia-Pacific (APAC) - Australian Time

Europe - Central European Time

United States (North America) - Eastern Time

Tap your preferred region to learn more and sign-up!


Lincoln Murphy

I invented Customer Success

Read more from Lincoln Murphy

The other day I posted an article where I said if you don't know (and stay continuously aligned on) your customers' goals, you're definitely doing something... it's just not Customer Success. This, as you might imagine, is controversial to some. But check it out for yourself and tell me where the lie is. Have a great weekend! ~ Lincoln BTW: We have two training programs starting this Monday, 4-March, that both deal with Goal Discovery and Continuous Alignment at scale. If you have customers...

2 days ago • 1 min read

Digital CS & Customer-centric Automations training starts next Monday, 4-March. In this week's episode of Impact Weekly, Johan and I continue our conversation from last week, where we go through reasons 2 - 5 of why we think CS will still be relevant in a few years. Listen to this week's episode here (or on Spotify, Apple, or Youtube). We talk a lot about how the customer's Appropriate Experience (AX) is constantly evolving and how understanding that can allow you to leverage AI and...

4 days ago • 1 min read

I'm super-excited to share that our newest training program at Impact Academy starts next Monday, 4-March, 2024 and it's all about Customer-centric Automations. Call it what you like - Digital CS , Tech Touch, Scale Motion - but the idea of leveraging technology and automations to improve CS efficiency has never been more timely. But you have to do it right. That's why we created this course for CS pros - from Heads of CS and CSMs, to Ops and Enablement. Learn more about the program and...

5 days ago • 1 min read
Share this post