No Goals, No Customer Success? Yes!


The other day I posted an article where I said if you don't know (and stay continuously aligned on) your customers' goals, you're definitely doing something... it's just not Customer Success.

This, as you might imagine, is controversial to some.

But check it out for yourself and tell me where the lie is.

Have a great weekend!

~ Lincoln

BTW: We have two training programs starting this Monday, 4-March, that both deal with Goal Discovery and Continuous Alignment at scale.

If you have customers for whom their AX is more heavily-weighted toward Async/Tech Touch/Self-Service, our brand new Customer-centric Automations Program is for you.

If your customers have an AX that's more Sync / High-touch, then our training on Success Plans is for you.

These programs always fill-up at the last minute! So if you want to join either (or get at least two people from your company and join both), jump on this or you'll miss your chance.

See you there!

Lincoln Murphy

I help SaaS companies Maximize LTV through Customer-centric Upselling

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