Fear and growth can’t coexist


I can tell you’re scared by how you talk about customers, how you do Customer Success, and—most of all—by your numbers.

If everything is about ‘saving’ customers, I already know you have a scarcity mindset.

Any growth you get is from brute force net-new sales to offset churn and contraction.

Any expansion that happens? It’s in spite of your efforts, not because of them.

Meanwhile, companies that actually grow do things differently.

From Day 1, customers are on an ascension path.
Customers are here to get value, to make progress—not just to be “retained.”
They aren’t afraid of losing customers—they focus on growing them.

💰 Scared money don’t make no money.

I’m locking in companies for Q2 revenue growth engagements.

And I’ve talked to way too many people who are scared.

Not because of the economy.
Not because of
geopolitics.
Just because
that’s how they run their business.

That’s not how I work. Growth isn’t for the fearful.

As my buddy Dan Martell says… What are you afraid of? Success?

📌 If you have customers and things to sell them, you’re sitting on a goldmine.

📩 Hit me up if you want help unlocking that revenue in Q2.

🚫 If you’re afraid, don’t bother.

~ Lincoln

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Lincoln Murphy

I help SaaS companies Maximize LTV through Customer-centric Upselling

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