Empower your customer's customer
Not all companies have partners that sit between them and the end customer, but for those that do, this partner set-up often accounts for a significant (read: massive) part of their revenue.
So figuring out how to "Customer Success" their partners and the end customers is critical.
Luckily, Johan and I did a deep-dive on Partner Success in this week's episode of our Impact Weekly podcast.
Listen to the episode here (or on Spotify, Apple, or Youtube)
Have a great weekend!
~ Lincoln
BTW: Our first-ever Partner Success training program begins on 5-Feb, 2024.
This 2-week intensive program is for anyone who works with channel partners, distributors, VARs, Affiliates, or basically if any 3rd party sits between you and the end-customer of your product.
Learn more about the Partner Success program and sign-up here.
Lincoln Murphy
I help SaaS companies Maximize LTV through Customer-centric Upselling
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