CS won't matter in a few years (right?)
|
Digital CS & Customer-centric Automations training starts 4-March. We were asked if Customer Success will even be around in a couple of years. No spoilers, but we came up with 5 reasons CS will still be needed in the future. Whoops, spoilers. In this week's episode Johan and I set the stage for this existential discussion about CS' future and we even get through the first reason it'll still be needed. Listen to this week's episode here (or on Spotify, Apple, or Youtube). Be sure to follow or subscribe to the pod so you don't miss part two of our conversation that'll drop next week. ~ Lincoln BTW: Much of what we talk about in this conversation centers on the evolution of our customers' Appropriate Experience (AX) and how we can leverage that understanding to deflect more to self-service and async engagement, and leverage automation and AI. But you have to do it right. To help you do that, we have a new training program at Impact Academy all about Digital Customer Success and Customer-centric Automations that starts on 4-Mar, 2024. Learn more and sign-up here. It's filling up fast. |
Lincoln Murphy
I invented Customer Success
My unique approach to Trials and Onboarding is super-effective for everything from PLG (self-service, Sales Assist) to Enterprise high-touch Customer Success. Interested in personalized coaching / mentorship in May to help your team optimize your Trial and/or Onboarding process? Reply with: Why you think your Trial and/or Onboarding needs help now Details about your company, product, and customers I'll reach out if I think I can help. ~ Lincoln BTW: I only have time to do this for a couple of...
Our 2-week virtual Customer Onboarding training program starts this Monday, 22-April, 2024. Onboarding is arguably the most important lifecycle stage the customer will go through. And since it's really just about getting them up and running, it should be the easiest to get right. Right? Yeah... except that getting it right isn't as straightforward as you'd think. In this program you'll learn how to get your new customers to do the things they need to do to get this fragile relationship off to...
Our 2-week Onboarding Training starts next Monday, 22-Apr, 2024. Onboarding is either when you set the customer up for long-term success... or plant the seeds of churn. A well-defined onboarding program leads to: Massive KPI Impact: A positive Onboarding experience is directly correlated with longer customer lifetimes, less contraction (revenue churn) at renewal, less overall churn, and more expansion (upsells). Faster Time to Value: A streamlined onboarding process allows customers to begin...