CS won't matter in a few years (right?)
|
Digital CS & Customer-centric Automations training starts 4-March. We were asked if Customer Success will even be around in a couple of years. No spoilers, but we came up with 5 reasons CS will still be needed in the future. Whoops, spoilers. In this week's episode Johan and I set the stage for this existential discussion about CS' future and we even get through the first reason it'll still be needed. Listen to this week's episode here (or on Spotify, Apple, or Youtube). Be sure to follow or subscribe to the pod so you don't miss part two of our conversation that'll drop next week. ~ Lincoln BTW: Much of what we talk about in this conversation centers on the evolution of our customers' Appropriate Experience (AX) and how we can leverage that understanding to deflect more to self-service and async engagement, and leverage automation and AI. But you have to do it right. To help you do that, we have a new training program at Impact Academy all about Digital Customer Success and Customer-centric Automations that starts on 4-Mar, 2024. Learn more and sign-up here. It's filling up fast. |
Lincoln Murphy
I help SaaS companies Maximize LTV through Customer-centric Upselling
TL;DR - You missed the "Save Customers" workshop. Buy the workshop replay here. You'll get instant access. Stop churn in Q1! The two “Save Customers” workshops were packed with high-impact, no-nonsense tactics to stop churn in Q1. We spent two hours breaking down actionable strategies and another 45 minutes in Q&A to tackle real-world challenges. And you missed it. I showed how a single system-generated email can trigger cancellations—and exactly how to fix your cancel flow to stop churn. We...
TL;DR - This daily email series - 7 ways to take control of churn in Q1 - is what we'll cover in the "Save Customers" workshop TODAY, Jan-15 (16 in Australia). It's good stuff on its own; it's better if you come to the workshop and get the details. Yesterday, I sent you an email with the subject Save Meetings that Actually Work, so go find that if you missed it. Today, I’m going to talk about why leading with discounts or downgrades won’t save your customers—and what will. If a customer is on...
TL;DR - This daily email series - 7 ways to take control of churn - is what we'll cover in the "Save Customers" workshop this Wed Jan-15 (Thurs 16 in Australia). It's good stuff on its own; it's better if you come to the workshop and get the details. On Friday, I sent you an email with the subject Stop Churn using Tactical Timing, so go find that if you missed it. Today, I’m going to talk about how to use psychology to trigger immediate customer action and stop churn when it matters most....