Advanced CSM Training starts Mon (details)


Our 3-week Advanced Customer Success Manager training and certificate program starts this coming Monday, 13-March.

This is our Growth program, and focuses on Positioning, Prioritization, and Productivity as a way to ensure CSMs are working as efficiently - and effectively - as possible.

Tap to learn more and sign-up.

~Lincoln

BTW: Due to the interactive nature of Impact Academy, though this CSM training and certification program is virtual (via Zoom and recorded content), space is limited.

A large percentage of sign-ups for our programs happen at the last minute. So please, if you intend to participate, take immediate action to ensure a spot is available.

Tap to learn more and sign-up.

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Lincoln Murphy

I help SaaS companies Maximize LTV through Customer-centric Upselling

Read more from Lincoln Murphy

Don’t worry about upsells until churn is below 10%? Really? No, this mindset limits growth and stifles potential. Unless your environment is overtly customer-negative and you have massive churn across your entire customer base, you don’t need to hit some mythical churn threshold before upselling. Yes, address churn where it’s an issue, but also recognize that some customers are progressing and ready for expansion NOW. Here’s the truth: Even with higher churn in some cohorts, you have other...

Our 2-week Retention training and certificate program starts on Monday, June 17, 2024. Our first live session is on Tuesday. This program is so unique because we take a different approach to Customer and Revenue retention. We focus on the differences between Proactive and Reactive Retention, how to move from the latter to the former through better prioritization, orchestration, and directing limited resources to higher-percentage activities. This program is practical in every sense of the...

This week's Impact Weekly podcast episode is up (Listen here or on Spotify or Apple) and in it, Johan and I answer a variety of questions about Churn, including: What are the key indicators for predicting churn in advance? How to prevent churn when you have no control over price rises (set by head office) Is there a particular NRR %, or threshold below 100% NRR that would be a particular alarm bell for you? Is there a tolerance that you'd expect to see in B2B SaaS? And more! We give some VERY...