A hidden revenue leak costing you millions
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Every SaaS company tracks churn like a hawk. But the smartest, fastest-growing SaaS companies track something even more important: The revenue they should be making—but aren’t. I bet in your company right now:
📉 That’s Invisible Revenue Churn. Revenue that should be in your bank account and factored into your company’s valuation—but isn’t. It’s not just missed upsell opportunities—it’s a hidden loss bleeding millions from your ARR. If you’re not tracking this, you’re flying blind while revenue leaks away. See exactly how this played out for a CRM SaaS vendor that would have leaked $1.6M in a single quarter! The best SaaS companies are already fixing this. Are you? Tomorrow, I’ll show you exactly why expansion feels unpredictable—and why that’s causing you to lose revenue and limit your growth. Talk soon, ~~ Lincoln .... |
Lincoln Murphy
I help SaaS companies Maximize LTV through Customer-centric Upselling
Look at this response I got from a SaaS CEO after sending yesterday’s email about the $1.6M ARR in 90-days case study: "Lincoln, I've followed you for years, and I respect what you do. But this is either the biggest load of shit I’ve ever seen, or it’s fucking genius. Your reputation is stellar, and you’ve never steered us wrong. But to say I’m skeptical is an understatement." Um, language. But I get it. We’ve been conditioned to believe expansion is slow, incremental, and unpredictable. It’s...
Most revenue leaders wouldn’t ignore their net-new pipeline—so why do they ignore expansion? They assume expansion is slow, just “long-term” revenue. They’re wrong. The best revenue leaders know expansion can drive immediate impact. That’s why I put together this case study PDF for you:📥 How One CRM Vendor Unlocked $1.6M ARR in 90 Days—Without Relying on Net-New Sales Check it out. Then Book a Call with Me and let’s install this growth engine in your business to drive revenue in Q2. Talk...
My new book, Maximizing Lifetime Value, will change how you think about revenue growth—forever. 📌 Go to the sales page now, so you can:✅ Watch my welcome video – See why this book is a game changer✅ Listen to the deep-dive podcast – Get the big ideas in minutes✅ Read the first part of the book – See for yourself✅ Buy the full book & get instant access Do this, and change your business forever. ~ Lincoln BTW: You’ll get the polished digital version when it’s officially published. This is the...